In recent years, corporate strategy has seen a plethora of instant solutions, such as downsizing, re-engineering, outsourcing and continuous innovation. This is in contrast to the earlier emphasis upon scope and synergy. This text presents a balance by setting strategic trends in their historical context. Topics are considered as a series of options, rather than as strategic imperatives and corporate decisions explained by general analysis, suppo...
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Auteur: Clive Sutton
Uitgever: Palgrave Macmillan Ltd